Challenges in Italian wine routes: managing stakeholder networks
| Title | Challenges in Italian wine routes: managing stakeholder networks |
| Publication Type | Journal Article |
| Year of Publication | 2016 |
| Authors | Bregoli, I, Hingley, M, Del Chiappa, G, Sodano, V |
| Journal | QUALITATIVE MARKET RESEARCH JOURNAL |
| Volume | 19 |
| Pagination | 204–224 |
| URL | http://www.emeraldinsight.com/info/journals/qmr/qmr.jsp |
| DOI | 10.1108/QMR-02-2016-0008 |
| Keywords | Boundary objects, italy, Marketing, networks, Place branding, tourism, Wine routes |