Awareness, use and attitude of tourism companies towards Web 2.0: an empirical analysis of the Spanish hospitality sector
Title | Awareness, use and attitude of tourism companies towards Web 2.0: an empirical analysis of the Spanish hospitality sector |
Publication Type | Conference Paper |
Year of Publication | 2014 |
Authors | Del Chiappa, G |
Conference Name | Proceedings of the XIII International Conference Marketing Trends, Paris-Venice |
Publisher | Marketing Trends Association |
Conference Location | Paris-Venice |
ISBN Number | 978-2-9532811-7-0 |