Awareness, use and attitude of the tourism enterprises towards the web 2.0: and empirical analysis on the Italian Hospitality sector
| Title | Awareness, use and attitude of the tourism enterprises towards the web 2.0: and empirical analysis on the Italian Hospitality sector |
| Publication Type | Conference Paper |
| Year of Publication | 2011 |
| Authors | Del Chiappa, G |
| Conference Name | Proceedings of 10th International Conference Marketing Trends, 2011, Paris-Venice |
| Publisher | Marteting Trends Assocation |
| Conference Location | PARIS-VENICE |
| ISBN Number | 978-2-490372-00-3 |
| Keywords | hospitality management attitude, Italian hospitality sector, Web 2.0 |